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MiQ

Mid-Senior
Full-time
Hybrid

Product Manager

Drive innovation in Advanced TV at MiQ, building cutting-edge solutions to enhance programmatic media planning and execution. Lead product development from ideation to adoption across global markets.

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MiQ

Asia-Pacific
Bengaluru, Karnataka, India
Advertising & Marketing
IT & Cybersecurity

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Job Description

About the job Role: Product Manager Location: Bengaluru What you’ll do We’re MiQ, a global programmatic media partner for marketers and agencies. Our people are at the heart of everything we do, so you will be too. No matter the role or the location, we’re all united in the vision to lead the programmatic industry and make it better. The Product Manager is tasked with building on our existing capabilities for Advanced TV, identifying gaps and opportunities in our offering, working with MiQ’s technology and platform product teams to execute a development roadmap for ATV, and working to scale features across our regional markets. Research and stakeholder management: Gain a deep understanding of client needs by meeting with customers and internal stakeholders, as well as global MiQ team heads to ensure global validity of roadmap additions Deliberate with technical teams on optimal solution approaches by understanding and analyzing the technical problem statements. Identify pain points and gaps in our current narratives to ideate, prioritize and deliver enhancements with the planning platforms. Coordinate resources across a range of departments of the business in order to develop great products, in particular working closely with product stakeholders across the product and tech team Collaborate with product stakeholders to research, validate and prioritize new features that align with business priorities Planning and delivery: Plan, prioritise & project manage product development features to accelerate MiQ’s ATV capabilities – including capabilities to help plan, buy/execute, and measure ATV campaigns as part of a broader programmatic media mix Convert global client needs into technical features, and then convert the resulting features into marketable benefits. Work closely with the global product marketing team to align product enhancements internally with sales and marketing collateral externally. Collaborate with local product stakeholders to understand and prioritize across local enhancements. Integrate usability studies, research and market studying into product requirements Lead the ideation, technical development, launch and continued adoption of features you build Drive product development by partnering with a team of platform product managers, engineers, data scientists, and UX/UI designers Partner evaluation and collaboration Create RFPs, scope and engage new partners in order to find the right 3rd parties to enhanced value to our solutions. Working alongside the staretgic partnerships team, build and execute plans to test and onboard new data partners ehnacing the quality and scope of data available. Identify and work closely with key external partners to ensure that MIQ product roadmap is additive Measuring and reporting on success Understand, collect and analyse metrics that inform the success of the product Drive adoption and measure success of new measurement offerings and features. Spread knowledge and train teams on new developments and evangelize MiQ’s ATV capabilities Who are your stakeholders? Commercial stakeholder - Sellers and account manager are going to be the primary stakeholders for the capabilities you develop Design - Working with the design teams to bring strategic implementations to life through interpretable design language. DS / Engineering - Your partner in crime, helping you translate complex business challenges into analytical solutions What You’ll Bring 2+ years of advertising technology experience preferably an Agency, brand, or buy-side experience executing or planning ATV(CTV, Youtube, Video, TV retargeting) campaigns In depth knowledge of the programmatic landscape, the data and technology that underpins it. Experience working with global commercial markets A fail fast and learn mentality in experimenting with new concepts and industry opportunities. Detail-oriented with an ability to prioritise projects/tasks simultaneously and to completion Alignment with MiQ's core values A can-do attitude to provide energy, drive, and enthusiasm We’ve highlighted some key skills, experience and requirements for this role. But please don’t worry if you don’t meet every single one. Our talent team strives to find the best people. They might see something in your background that’s a fit for this role, or another opportunity at MiQ. If you have a passion for the role, please still apply. What impact will you create? As a product manager in the Advanced TV team, you will be working on cutting edge innovation in the connected TV space. You are at the forefront of creating one-of-its kind TV insights and planning platform that is based on the largest global TV footprint. As the PM in the group, you'll be coordinating across design, engineering and commercial teams to solve for the problems faced by traditional and modern TV planners through a unique data backed lens. What’s in it for you? Our Center of Excellence is the very heart of MiQ, and it’s where the magic happ